What colour psychology reveals about the presidential candidates
Thursday, February 7th, 2008With all the posturing, it’s tough to tell which candidate for the US presidency is going to “bring about change”, so I thought we’d use colour psychology to cut through the crap and see what the candidates are really saying through their website design.
I got the idea from the Boston Globe’s article, which asked some typographers to assess the logos of US presidential candidates.
Today let’s make a similar assessment: what messages do … Continue reading »

It’s time to call a halt to Trademark Madness (TM)tm.
I call it the “But I Deserve It” Syndrome: where you think you should have the nice cars, house, clothes, holidays because you see it all around you in the media.
